Behind the Brilliance 108: Eric Bahn


This week’s guest is Eric Bahn, the founder of Beat the GMAT (acquired in 2012) and the cofounder of Read Your Story. After selling Beat the GMAT, Eric traveled the world with his wife. He took a job at Facebook only to remember that he truly is an entrepreneur at heart. Now he’s an entrepreneur and investor at 500 Startups.

In this episode, we talk about his journey, his decision-making framework, his lessons learned, and much more.



Eric Bahn | Founder, Beat the GMAT

Eric Bahn is the co-founder of Read Your Story, a personalized children’s book company. In addition to running Read Your Story, he is a Venture Partner & Entrepreneur in Residence at 500 Startups, an early-stage venture capital firm. Earlier in his career he worked at Facebook and Instagram as a product manager, and for nearly a decade ran an education startup that was eventually acquired by The Daily Mail in 2012. Eric lives in the San Francisco Bay Area with his wife and son.

TOPICS COVERED (partial list)

-how Beat the GMAT was born

-how Eric found the perfect cofounder

-how to get an idea to market without a ton of money

-how Eric makes important decisions

-Eric’s approach to time management

-and much more!

STUFF MENTIONED IN THIS EPISODE (clickable links below)

Eric Bahn on Twitter

Life After Liquidity (Eric’s blog)

500 Startups

7 Habits of Highly Effective People

The Hustle

The Picture of Dorian Grey

Made to Stick

Choose Yourself

My Morning Routine

Lisa on Paychecks & Balances